Your Products Deserve the Spotlight — Photography Tips That Sell
My best tips for improving your Catholic product photography
As many of you know, I run a marketplace of artisan Catholic products, where vendors apply to be listed. Since it’s a curated directory, I only accept products I believe will do well with customers. My goal has always been to give vendors the best chance at success, not just to accept as many as possible. One of the most common reasons I can’t accept someone right away isn’t the product itself — it’s the photography. Great photos make all the difference in helping beautiful products shine.
Because you could have the coolest, most beautiful product in the world, but if the photo doesn’t show it off well, customers won’t get to see how amazing it really is. And before I sound like I have it all together, let me humble myself by showing a graphic I made when I first launched My Catholic Keepsake back in 2019:
You can actually see the wrinkled cloth marks from the tablecloth I used as a backdrop. 😂 Not to mention, the photo is super dark and just looks sad. And I wondered why sales weren’t rolling in…
I was WAY overcomplicating it, trying to get all cutesy with those felt hearts I’m pretty sure I spent hours cutting out.
I say this, because we all start somewhere. And if I can get better at photography, so can you!
What should I have been doing from day 1?
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